Why shop Velva?
As local businesses continue to struggle with customer loss due to the Main Street construction project, they aren’t just sitting around complaining.
At a meeting last Wednesday, July 15, business owners, operators and employees gathered at the Star City Golf Course clubhouse to brainstorm and share ideas for promoting sagging Main Street businesses.
Shawn Vedaa, owner of Velva Fresh Foods, has already implemented a program to drum up business: his own “Stimulus Package.” His program involves customers saving stamped receipts from his store, and once the purchases total $300, the customer can buy a $50 gift card for $20. The offer effectively gives his regular customers $30 in free money to spend in his store.
The promotion began shortly after the Fourth of July, and Vedaa reports they have already given out 300 stimulus envelopes for collecting receipts.